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This site essexcattery.com had the following on the web page, "Cat Heaven - more than a cattery." We noticed that the website said " Cat Heaven - near Brentwood." It also stated " Cat Heaven - near Chelmsford. Cat Heaven - near Billericay. This isnt a boarding cattery; its what cats call Heaven. Whod have believed that Heaven was in Essex? The only cattery in Essex called Heaven. If youre looking for a cattery near Chelmsford, a cattery near Brentwood, a boarding cattery near Billericay, or if youre just looking for the best cattery in Essex, were only a short drive away. Due to our superb location and the un." The header had Cat Heaven as the highest ranking keyword. It was followed by cattery, cattery near, and Brentwood which isn't as ranked as highly as Cat Heaven. The next words the site used was Chelmsford. cattery in Essex was also included but could not be viewed by search engines.